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User Research, Persona Development, IA and IxD for Oakland Fence Project

The Oakland Fence Project is a citywide outdoor photography installation and online exhibit designed to connect artists and communities in a whole new way.

 I worked closely with the projects creator, Wendy Levy, to plan the overall experience of the project. The project plans included: artist call for entries website (entry and selection process), the online gallery, how a user would discover the fence IRL, and how users would continue to grow the project in the community. In addition to the online presence, this included the design of a mobile app, currently in development, stay tuned! 

I worked closely with the projects creator, Wendy Levy, to plan the overall experience of the project. The project plans included: artist call for entries website (entry and selection process), the online gallery, how a user would discover the fence IRL, and how users would continue to grow the project in the community. In addition to the online presence, this included the design of a mobile app, currently in development, stay tuned!